Tech Religions

You’ve had the argument. If you are remotely interested or involved with computers and have friends who are, you’ve had the argument. Depending on which side of the fence you, depends on who you think started it all. I’m talking about the PC-Mac divide. It can be worse than listening to your Young Liberal friend argue economic policy with your Greens friend. For the sake of disclosure – I use a PC. Always have, but can’t say I always will. My netbook was a gift and I appreciate it and love it and love the fact that I can buy cheap parts to upgrade it. It also has a 10″ screen so I don’t feel like I will ever need an iPad. I do feel like a traitor when I see my friends’ shiny MacBook Pros, with their prettiness and sleek interface and the amazing media projects they produce. Then I remind myself that they paid about $800 just for the Apple symbol on the back and that Apple employees in China are exploited. Although I’m still not totally convinced I’ll never buy one.

This article makes me laugh, mainly because I haven’t jumped the PC ship yet. What we learn in Net Communications is not just about how we communicate with other people online, but how we communicate with the technology itself and with the new and different mediums that have been created. Obviously, the Mac/PC argument isn’t  new, it’s been around since the 1980s. A sign of how far it is going is the MRI scan’s findings that “When images of Apple products were displayed in front of him, his brain reacted the same way a religious follower’s brain reacts when they are shown imagery associated with their religion.”

Is Mac the new religion? Will we be seeing peace talks between Mac and PC users in fifty years time? Is Steve Jobs the latest cult leader? He kind of is already, seeing as his health weighs so heavily on Apple stock prices.

Is this a normal way to react with technology? Personally I hope this doesn’t become the norm. I question everything, even things I absoloutely without question love, I question. We need to question our technology too, otherwise it might do stuff we don’t like – think about all those times you sigh and go and change your Facebok privacy settings again because Mark Zuckerberg decided your saturday night pictures needed to run free to your grandparents and bosses… If we don’t question it, what will it do without us?

And on the Mac/PC note I decided some Youtube would be fun